Privacy Policy

1. Introduction

Real Estate ("we," "us," or "our"), brokered by eXp Realty, is committed to protecting the privacy of our clients, website visitors, and all individuals who interact with our services. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, attend our workshops or webinars, use our services, or communicate with us through any channel, including email, phone, and text message (SMS).

By accessing our website, submitting your information through any of our forms, opting in to receive communications, or using our services, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy.

If you do not agree with the terms of this Privacy Policy, please do not access our website or submit any personal information to us.

2. Information We Collect

2.1 Information You Provide Directly

We collect personal information that you voluntarily provide to us when you register for a workshop or webinar, fill out a form on our website, schedule a consultation, or otherwise contact us. This information may include:

2.2 Information Collected Automatically

When you visit our website, we may automatically collect certain information about your device and browsing activity, including your IP address, browser type, operating system, referring URLs, pages viewed, time spent on pages, and date and time of your visit. This information is collected through cookies, web beacons, and similar tracking technologies.

2.3 Information from Third Parties

We may receive information about you from third-party sources, including social media platforms (such as Facebook and Instagram) when you interact with our advertisements, as well as public records and real estate databases relevant to our services.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

• To provide, maintain, and improve our real estate services
• To process your registration for workshops, webinars, and consultations
• To send you confirmations, reminders, and follow-up communications related to events you have registered for
• To send you educational content, market updates, and property information relevant to your expressed interests
• To respond to your inquiries and provide customer support
• To send promotional communications, including text messages and emails, where you have provided your express consent
• To personalize your experience and deliver content tailored to your interests
• To analyze website usage and improve our website and marketing efforts
• To comply with legal obligations and protect our legal rights

4. SMS and Text Messaging

4.1 Consent to Receive Text Messages

By providing your mobile phone number and opting in to receive text messages from Real Estate, you expressly consent to receive recurring automated text messages (SMS and MMS) at the phone number you provided. These messages may include workshop and webinar reminders, appointment confirmations, real estate market updates, educational content, and promotional offers related to our services.

Your consent to receive text messages is not a condition of purchasing any goods or services from us. You may opt in to receive text messages through our website forms, by texting a keyword to our number, or through verbal or written consent provided in person.

4.2 Message Frequency

Message frequency varies based on your interactions with us and the services you have signed up for. For workshop and webinar registrations, you may receive up to 20 messages related to the event. For ongoing communications, you may receive up to 10 messages per month. Message and data rates may apply. Please contact your wireless carrier for details about your messaging plan.

4.3 Opting Out of Text Messages

You may opt out of receiving text messages at any time by replying STOP to any text message you receive from us. After you send STOP, you will receive a one-time confirmation message confirming that you have been unsubscribed. After opting out, you will no longer receive text messages from us unless you opt in again at a later date.

If you experience any issues with the opt-out process, you may also contact us directly at [email protected] or (863) 250-0092 for assistance.

4.4 Help and Support

For help or questions about our text messaging program, reply HELP to any text message you receive from us, or contact us at [email protected] or (863) 250-0092.

4.5 Supported Carriers

Our text messaging services are supported by all major U.S. wireless carriers, including but not limited to AT&T, T-Mobile, Verizon, Sprint, and their affiliated carriers. Carriers are not liable for delayed or undelivered messages.

5. Email Communications

When you provide your email address and opt in to receive email communications from us, you consent to receive emails including workshop and webinar reminders, educational content, market updates, and promotional offers. All commercial emails we send comply with the CAN-SPAM Act of 2003.

Every commercial email we send includes our physical mailing address and a clear, functioning unsubscribe link. If you wish to stop receiving promotional emails, you may click the "Unsubscribe" link at the bottom of any email. We will process your request within 10 business days. Please note that even after opting out of promotional emails, you may still receive transactional emails related to services you have requested, such as appointment confirmations and event reminders.

6. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and serve targeted advertisements. Cookies are small data files stored on your device when you visit our website.

We may use third-party services such as Google Analytics and Meta (Facebook) Pixel to collect and analyze website usage data. These services may collect information about your online activities across different websites over time. You can manage your cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. However, if you block essential cookies, some parts of our website may not function properly.

7. How We Share Your Information

We do not sell your personal information. We may share your information only in the following limited circumstances:

• Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or servicing you, including email marketing platforms, CRM systems, scheduling tools, and payment processors. These service providers are contractually obligated to keep your information confidential and use it only for the purposes for which we disclose it to them.
• Brokerage: As a licensed real estate agent brokered by eXp Realty, we may share relevant transaction-related information with our brokerage as required by real estate regulations and our brokerage agreement.
• Legal Requirements: We may disclose your information if required to do so by law, regulation, legal process, or governmental request, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our business, your personal information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

8. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, alteration, and disclosure. These measures include encrypted data transmission (SSL/TLS), secure data storage, access controls, and regular security assessments.

However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. When your personal information is no longer needed, we will securely delete or anonymize it.

For SMS opt-in records, we retain consent documentation for a minimum of five (5) years to comply with TCPA requirements and to defend against potential claims.

10. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: You may request a copy of the personal information we hold about you.
• Correction: You may request that we correct any inaccurate or incomplete personal information.
• Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
• Opt-Out of SMS: Reply STOP to any text message to stop receiving text messages.
• Opt-Out of Email: Click the Unsubscribe link in any email to stop receiving promotional emails.
• Opt-Out of Sale: If applicable, you may opt out of the sale of your personal information (see CCPA section below).

To exercise any of these rights, please contact us at [email protected] or (863) 250-0092. We will respond to your request within 30 days, or within the timeframe required by applicable law.

11. California Consumer Privacy Act (CCPA) Notice

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). This section provides the disclosures required by California law.

11.1 Categories of Personal Information Collected

In the preceding twelve (12) months, we have collected the following categories of personal information: identifiers (name, email, phone number, address), internet or other electronic network activity information (browsing history, interactions with our website), geolocation data (general location based on IP address), and professional or employment-related information (when voluntarily provided).

11.2 Your California Privacy Rights

As a California resident, you have the right to: (a) know what personal information we collect, use, disclose, and sell; (b) request deletion of your personal information; (c) opt out of the sale of your personal information; and (d) not be discriminated against for exercising your privacy rights.

11.3 Do Not Sell My Personal Information

We do not sell your personal information as defined under the CCPA. If this practice changes in the future, we will update this Privacy Policy and provide you with the right to opt out.

11.4 How to Submit a Request

To submit a request to know, delete, or opt out, please contact us at [email protected] or (863) 250-0092. We will verify your identity before processing your request. You may also designate an authorized agent to submit a request on your behalf.

12. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete that information promptly. If you believe we have collected information from a child under 18, please contact us at [email protected].

13. Third-Party Links

Our website may contain links to third-party websites, services, or applications that are not operated by us. We have no control over, and assume no responsibility for, the content, privacy policies, or practices of any third-party websites or services. We encourage you to review the privacy policy of every website you visit.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will update the "Effective Date" at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website and services after any changes to this Privacy Policy constitutes your acceptance of the updated terms.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: